"MTV (Music Television) is the oldest and most influential American cable network specializing in music related programming. It was launched on August 1, 1981, with the words "Ladies and gentlemen, rock and roll", spoken on camera by John Lack, one of the creators of MTV. This introduction was immediately followed by the music video clip Video Killed the Radio Star, featuring a band called the Buggles. The title proved somewhat prophetic as MTV greatly transformed the nature of music industry stardom over the next several years. At the same time, MTV became a major presence in the cable TV industry and in fact in the overall American cultural landscape..."
Artículo completo en The Museum Broadcast Communications